I decided to add purple highlights to my hair on my second visit to Naoki Yoshihara by Ash. I tried purple highlights earlier
this year when I was holidaying in Taipei and I was yearning to recreate the look once again.

One of the easiest
ways to change your look is to add highlights to your hair. Not only is
it less damaging than changing your base colour, it also adds interest
and dimension to your hairstyle. What I like most about highlights is
that you can experiment with bolder hues without compromising on
professionalism and style. 

 

If you follow me on my instagram account (@reginachow_sg), you would have seen a preview of my freshly done purple highlights by Naoki Yoshihara by Ash.

   
Amazingly, Naoki Yoshihara by Ash did not use bleach to achieve the purple highlights I desired. The dye was ammonia-free too, which is impressive as most salons require the use of bleach or hair dyes with ammonia to achieve striking, vibrant colours.

 
 The problem with having ammonia in hairdyes is that it is actually really harmful to your hair. Ammonia has adverse effects on a protein called Tyrosine which is found in hair shafts and Tyrosine produces the melanin pigments in your hair. Ammonia damages Tyrosine, which greatly affects your hair’s ability to absorb colour. 

If you realize that your hair colour seems to fade quickly, perhaps it is time to switch to ammonia-free hair dyes for longer lasting hair colour and stronger, healthier hair! 

I love the trendier and fashion
forward vibes that the contrasting purple highlights lend to my overall
appearance. It also gives my hair more movement and makes my hair look
more voluminous than before.

If you are thinking of heading down to Naoki Yoshihara by Ash during the upcoming festive season, do take note of these changes: